Why Mobilizing Ektron-based Sites Is Now Easier Than Ever Before

Being the latest version of Ektron, v9 of the popular content management system (CMS) obviously packs a lot more enhancements and useful features for web developers than any of its past avatars. However, one of the most noteworthy features, at least as far as developers are concerned, is probably the extensive support for mobilization. Indeed, there are a number of features that help you directly mobilize your website with Ektron. Here are a few of those:

Support for responsive design

Responsive design is the all new buzz-term among web developers. Simply put, it indicates techniques that ensure you do not have to build a separate website for each platform, from which your website can be accessed. Ektron 9 aims to change that, by allowing you to build a single website, which is accessible from all platforms. Whether a user accesses your website from a desktop computer, a tablet, a smartphone, or even a digital TV, he will always see the version optimized for that platform. You can control the visibility of every single element of your website, from banner images and photos, down to blocks of text, choosing what to display on a particular platform.

How does Ektron 9 accomplish this?

There are special “breakpoints” that you can set for each page of your website, during the design phase. These points determine how the content of your site is split into sections for optimum viewing experience on mobile devices. When a user arrives at one of these breakpoints, the first of which loads as the first page of your website is displayed, the text content is split into parts and images are automatically resized to fit the display area. You can also choose which sections of your website content will appear on different devices. For instance, that 3248x2056 snap of Scarlette Johansson might look great on the home page of your site, but it may not display well on the smaller screens of smartphones. Why not choose a smaller version to display on mobile devices and provide a link to the larger version for fans to download?

Enhanced preview of mobile content

This is a great tool to have at hand. Ektron 9 actually shows you how the content of your site would look on a mobile device, during the design phase itself. Check out the preview and fix any problems with the look of the site, right there. You may do this for multiple types of mobile devices, from smartphones to tablets and every other compatible device in the middle.

Ektron 9 has been designed from the ground up as the perfect CMS for you to develop mobile websites. Packed with many new enhancements and built to support most popular mobile devices, the content management system is bound to make web development a pleasure for you. Get it today and build the perfect website for your business. The built in business tools should also help you promote your business on social platforms like Facebook, Twitter and LinkedIn, reaching out to more visitors than you ever could before.  

Why You Should Consider Shifting to Drupal For Your Own Goods

If you keep yourself updated with the latest technological advancements, then you have heard of Drupal, the worldwide popular open source content management system. The White House, MTV, Harvard University, they all use this CMS to run their websites. So what if the big names and brands are using it? It doesn't mean that you too have to use it just because the biggies love it. But there are plenty of other reasons to love Drupal and use it to manage your website easily.

Here are some of the major ones:

What makes Drupal so successful and popular?

In case of Drupal, the entire credit goes to the developers who are contributing to this project. This is an open source content management system, and it has a huge community (more than you can imagine). It has thousands of developers working continuously for the betterment of this CMS and each of these developers create design modules. It means, if you see any problem with your website in the middle of a night or right when your tech team is not there with you, you can easily get the issues fixed with the help of the worldwide developers. In fact, website owners who have shifted to Drupal has realized that they don't need to have a tech team in the first place.

This content management system (CMS) and content management framework (CMF) is written in PHP and has been distributed under the GNU General Public License. This CMS is being used worldwide to manage personal blogs to corporate, and political websites. The interface of this Drupal is very similar to Microsoft Word. If you have to basic computer operating knowledge, then you can easily manage your own website without having to hire expensive IT teams. Moreover, it doesn't matter whether you know computer programming languages like HTML. The simplicity of Drupal has made it widely popular in all over the world.

Your business website represents your company or organization on the Internet. So it is important for you to keep it updated with fresh news and information about your company. No one likes to visit a website that shows useless and old content. Drupal makes this task easy for you. Want to edit certain areas? Add a new page to the site? Discard old content and add fresh one? You can do that easily on the go with any simple web browser. So, you will save money, time, and live with peace that you can change and update your website any time you want.

Thanks to drupal developers, it is no longer just a content management system. It is a Software as a Service (SaaS) that helps small businesses as well as large enterprises manage their websites or blogs with ease. If you already have a website and you're still reading this article then chances are there that you have used a number of content management systems in the past and have realized that none of them are perfect. Some just do better job than others. You should also talk your Drupal developers about mobilizing Drupal because the smartphone market is thriving with every passing day. It will help you stay ahead in the game and take advantage of an always evolving open source community platform where millions of people contribute continuously.

Android – A Top Pick For Mobile App Developers

Android powers millions of mobile devices in over 190 countries across the globe. Today, it's the largest installed base of any mobile platform and becoming increasingly popular everyday. There are millions of Android users who look for games and other entertainment mobile apps every day. Android gives a world-class platform to developers for creating such interesting games and apps, with the help of just a few steps.

A great development framework

Android provides you all that you need to build some of the best apps in the market. It is a single application model which allows you to deploy your mobile apps to hundreds and thousands of users worldwide – from phones to tablets. It offers you various tools that make an app look great. Android automatically adapts your user interface to make the app look wonderful on each device. For instance, you can easily create an Android app binary which is designed both for tablet and phone. You can declare your UI in sets of XML resources. One set will be the part of UI which will be common to all form factors while the other sets will be specifically optimized for tablets and phones. During runtime, Android would apply the correct resource sets that are based on density, locale, screen size and the like.

Also, the Android Developer Tools provides its developers a full Java IDE with latest functionalities for debugging, developing and effectively packaging Android apps. With the help of IDE, an Android apps developer can develop apps for any Android device.

Open marketplace for distributing Android apps

Since Google Play is an open marketplace, you can sell your apps the way you want. You can publish it whenever you want, as frequently as you want, and to the type of customers that you want. You can also monetize the way that works best for your business. You can either make it a paid app or a free one. You can include in-app subscriptions for better and higher engagement. Being an open marketplace, Android allows you to have total control over app pricing and in-app products. You can set the app price as well as change it whenever you want. This can help you get better revenues for your business.

Apart from growing your client base, Google Play also helps in increasing engagement and visibility across your Android apps. If your app rises in the popularity charts, Google Play will place the app in the weekly “top” rankings. Therefore, Google Play serves as a catalyst for the success of your business.

Advantages of developing apps for Android

Android is a world-class platform for app development, especially for the first-time developers. Android, being an open ecosystem, allows developers to access all the sections of the Android code which they might require for their app development, through Android Software Development Kit.

Not only this, Android is exclusively designed for savvy users to unlock the OS for installing new bits and pieces of unofficial software from a diverse range of locations, which is popularly known as 'rooting.'

Owing to the huge freedom afforded to the Android app developers and users, it's clearly becoming world's most preferred mobile platform.

Are you thinking of launching your Android app for your business too?

Drupal Developers Are Eagerly Waiting For The Soon To Be Released Drupal 8... And With Good Reason!

The launch of Drupal 8, the latest version of one of the most popular open-source content management systems in the world, is just around the corner. As with prior version upgrades, this time also developer communities across the globe are eagerly waiting to experience Drupal development with this new version. Indeed, this time Drupal has packed a lot of features into the CMS that are likely to make the job of web developers much easier than before. Let’s have a sneak peek into some of the most notable features of Drupal 8, shall we?

Responsive themes are going to change the way developers build websites

Responsive design is the all new way of ensuring that websites are displayed perfectly on every kind of device, from desktop computers to tablets and smartphones. The text is automatically resized and the images and other multimedia elements are re-aligned according to the size of the screen, for the best browsing experience. Problem is, even if the cores of most content management systems are compatible with responsive design, the themes and extensions are usually not so. This often results in conflicts between the CMS and its themes, resulting in weird glitches in the way the website is displayed. Drupal 8 seeks to change the scenario completely, for the better. Every theme packed into this version of Drupal offer seamless support for responsive design, allowing developers to create the best browsing experience for visitors, every time. Plus, there will certainly be new ones available for download, in the months following the release.

Backward compatibility is going to make website migration quick and easy

Migrating websites coded in earlier versions of a CMS to the latest version is often a royal pain in the neck for web developers. There are tons of glitches to take care of during the process and even after that, there is no guarantee that every element is going to work properly. Drupal 8 changes the game by offering seamless support for migration of websites coded in Drupal 6 or later versions into Drupal 8. Every element of websites including themes and multimedia elements can be flawlessly ported to the new version, without any glitch. This functionality is likely to bring forth drastic reduction in the duration of Drupal development cycles.

Multilingual sites will be easier to develop than before

Drupal 8 will make developing multilingual websites easier than ever before. From inbuilt user interfaces in many different languages to software translation updates delivered by the active community of drupal developers around the world, Drupal 8 is going to make developing multilingual websites easier than ever before.

Drupal developers are eagerly waiting for the release of Drupal 8, and with good reason! A host of new features available in this version, such as support for responsive design, multilingual website development and backward compatibility with Drupal 6, are guaranteed to make the life of developers much easier.  

10 useful things about Ektron 9

“Responsive” is the recent buzzword in Web Content Management or WCM. Your site needs to be mobile-optimized in order to cater to the growing number of smartphone and tablet users who like to access information on-the-move.

If you are thinking of deploying a mobile site, you also have to take into consideration all the legacy data that needs to be ported from your existing website to the new platform. It can be a time consuming and costly affair.

Ektron, one of the oft-used WCM platforms, lets you create and publish personalized experiences by delivering websites that can adapt to the device of the user. It is an effective digital marketing tool organizations are using to increase traffic, prospective leads and final conversions.

As far as content is concerned, publishing it to the audience is no longer the primary lookout for marketers. What they are more interested in is presenting the most useful content to visitors. Relevance is key in driving customized experiences forward.

Thousands of leading portals worldwide have benefited from mobilizing Ektron CMS, and the latest version of this .NET-based web content management tool takes off from where its predecessor, version 8, left.

Why moving to Ektron 9 is a good idea

Ektron 9, which the company claims to be a significant update in a long time, is based on extensive partner feedback and brings with it many improvements. So, what are these enhancements? And most importantly, are they worth your investment? Let's find out.

1. Ektron offers more agile author solutions so that you can implement website features and make them available to your market quicker than the competition.

2. You deal with simple tools to optimize and control experience across devices, making it one of those platforms that doesn't require in-depth technical know-how.

3. Before publishing, you get to preview the content on different mobile devices. This makes it easier for you to identify, rectify and deploy with little to no technical expertise.

4. One of the main advantages of mobilizing Ektron across your enterprise is the level of control you have over what content visitors see on their devices. It reiterates the importance of presenting relevant content irrespective of the medium.

5. Context plays a key role in presenting relevant information, and Ektron 9 goes a long way in setting breakpoints in your responsive design layout and cropping images automatically for those breakpoints. You can also swap images as per the breakpoints to enhance context.

6. With the new version of Ektron, you get a redesigned UI that's convenient as well as improves productivity. Formatting content is easier than before which further helps in publishing content tailor-made for your audience.

7. Make your content richer by a simple drag-and-drop feature for adding images.

8. The quick installation and easy configuration features add to the effectiveness of mobilizing Ektron across enterprises.

9. Persona management is one of the key benefits of Ektron 9 as you can develop personas after taking into consideration the different attributes of your Marketing Automation, CRM and similar key systems.

10. The new UI also offers a revamped search functionality that speeds up the content curation process. You are able to find and filter published content faster.

iPhone App Developers are Your iPhone's Best Friend

With millions of iPhone users looking for more and more interesting and useful apps and with the growing mobile apps market, the demand for good iPhone app developers is increasing. Choosing the right developer from the huge gamut of app developers is crucial for enhancing your iPhone's iOS development. In simple words a good quality iOS will support good quality iPhone apps, hence the development of iOS is as important as the development of more and more good and useful apps. Keeping up-to-date with market trends and being ahead of your competitors is the only way to survive in the booming and fast developing mobile apps industry. The more and better the apps you provide, the better it is for your business. So, opting for the right developer and provider of apps platforms is an important decision that needs to be taken while choosing your apps development partner. It is always wise to opt for a reputed and known company over freelancers as the source should be dependable and authentic.

iOS and the iPhone apps are the real deal

The art of developing apps for an iPhone not only requires technical knowledge, but also a lot of creativity and imagination. The iOS allows and supports an endless number of applications. Users of iPhones almost live on its apps, as they are dependent on them for a number of their daily activities. Dependency on apps for accomplishing daily tasks is increasing with each passing day. iOS is considered to be the world's most advanced and progressive mobile operating system. Redefining mobile technology, the iOS gives developers the opportunity to create revolutionary and unique mobile apps. iOS gives you a powerful foundation that enhances the user experience. Added to this you have the Cocoa Touch, which is the programming model that drives user interaction on iOS and provides you with the facility of multi-touch. iOS goes on stuffing and loading you with its endless number of artifacts. Graphics attributes like fast 3D rendering, comprehensive 2D drawing, and direct access to video playback and capture are only a few of the capabilities provided by iOS among its enormous ambit of services.

Apple's App Store offers millions of iOS apps. The apps for iPhone are developed by Apple as well as by third-party developers, so you have a huge list of apps. These apps are unique and are designed and tailor-made for iPhones. Apps can be fun and extremely beneficial at the same time. Think of an app with a location-based feature that informs your customers on the offers and deals you are providing at a point of time when they are somewhere close to your shop. Now, if you are an event manager, wouldn't it be great if there was an app that would take care of all your event management needs? It definitely would be of great help to have apps like these. So, apps can really benefit your business in many ways than one.

Hence, constant iOS development to be able to support more and more apps is essential for keeping the world of apps alive and kicking. So, get in touch with acknowledged iPhone app developers and see how your business flourishes in no time.  

2 Major Reasons to Upgrade to Ektron 9 Now!

Ever since Ektron 9 was launched, developers across the globe have been going gaga over the plethora of features this version offers. Minor improvements in most aspects of the content management system have been made as expected, but the most important factor that sets this version apart from all its predecessors is the seamless support for mobile websites. Designing a mobile site using previous versions of the famous CMS was unfortunately quite difficult. This version tries to remedy all that, along with offering enough extra functionalities and improvements to existing ones to become a mobile web developer’s asset. Let’s take a look at the most notable features of this version, shall we?

Ektron PageBuilder has been redesigned from the ground up

The PageBuilder of Ektron 9 sports an all-new, user-friendly editing interface. The interface is finger-friendly, allowing you to build sites for mobile devices and test them out for compatibility with a wide range of mobile devices. So, next time you are developing a website and don’t have an iPad lying around to test the site compatibility, you need not worry. The CMS offers a built-in feature to help you take care of all the testing you would ever need to do for your site. Web designers specializing in Ektron development will also get to code in HTML5, the latest iteration of the most commonly used markup language. This also has a downside, though. Websites developed using Ektron 9 do not support IE8, Chrome 3 or Firefox 3 and earlier versions. Apart from that, the Page Builder also offers the following features, which will delight web developers :

1. Seamless compatibility with existing widgets and wireframes.
2. Client-side framework, which means most of the processing will be done on the client’s device, keeping server resources free for other purposes.
3. Better support for jQuery, and test page for the same.

Ektron 9 supports fully responsive design of websites

Responsive design is the best way of developing websites that will likely be accessed from multiple types of devices. Let us imagine you wish to ensure your website can be browsed using an iPhone, an Android phone, an iPad and a digital TV. How will you ensure that the site looks great on all these devices, other than designing a different website for each? With complete support for responsive design, Ektron 9 allows you to design websites that automatically scale up or down according to the screen size of the device being sued to view the site. Multimedia elements like images are also automatically resized, thanks to the Adaptive Image Resizing technology used in the CMS.

Ektron has been the favorite CMS for countless multinational companies for many years now. With the new version, which retains and improves upon all the essential features that made this CMS popular across the globe, Ektron has broken new grounds in ensuring user-friendliness, both for coders and end users. And let’s not forget mobilizing Ektron is pretty much child’s play for developers who have used the previous versions. If you haven’t upgraded to this version of yet, now would be a very good time to start.

Why Drupal CMS is A “Smart Choice” For Your Website

What is Drupal?

Drupal is a content management system and web application development framework that is trusted by numerous businesses, non-profits, government organizations, and individuals globally for creating and managing personal websites, blogs, eCommerce websites, intranets, and many more. This content management system is widely popular because it provides powerful, low cost, scalable, and high value solutions to manage websites and blogs. It is also an open source platform, which means the code of this CMS is freely available to anyone to modify and use. So you don't need to worry about license fees and vendor issues. Drupal is being constantly modified and upgraded by a passionate community of thousands of global developers working continuously to increase the functionality and security of this CMS. What does this mean for you? A community so big and widely available means that you will never get stuck if you encounter an issue with your website or blog. Even if you web development team is not available at the moment you encounter an issue, you can easily reach the global Drupal developers and have free access to all upgrades and security enhancements. Let's take a look at some other benefits of Drupal development:

Why Drupal?

Simple and flexible: With this content management system, you can build an attractive website or blog from scratch without any hassle. Operating this CMS is simple and straight-forward because it requires less programming than the other content management systems available, Moreover, you can add new features to your website on your own even if you do not know much about HTML language. With Drupal, you don't need to change the entire site to add something simple. You just make the change, it's that simple.

Reliable and efficient: Drupal is renowned for its meticulously crafted codes. This means, that websites that are developed with this CMS will not experience speed issues and concurrence problems in the long run. Moreover, updating a site and blog with fresh content is very important for any business out there. Drupal makes it easy for users to update their sites from any ordinary web browser. You can also categorize the content of your website through URL addresses, paths, and your own lists. This makes it easy for the admins to manage, search, and reuse the content in a hassle-free way.

Constant support: You can add great modules and features to your websites and customize it based on your business needs quite easily with Drupal. Hiring a web development team every time you want to update the content of your site or change something on it, can be difficult and expensive. Using Drupal CMS is the easiest way to avoid such hassles and manage a website without having a degree in computer engineering.

These are some of the major reasons that has led many big names like The White House, MTV UK, NASA, The Economist, Warner Brother Records, New York Observer, The Pulitzer Prizes, Fast Company and many others to build their websites with Drupal development. A lot of big and small companies have realized the fact that Drupal CMS is the best option for their websites – not only from a development approach, but also it increases your ROI.

KitKat 4.4 brings good news for Android app developers

The 4.4 KitKat version of the mobile OS and the Google Nexus 5 are two of the biggest Android developments which can disrupt the mobile industry going into 2014. KitKat was in the pipeline and people were waiting for Google to make it official along with the company's latest mobile device, the Nexus 5. After months of unconfirmed image and specification leaks, speculations and debates, Google's premium smartphone is finally available to order on Google Play.

According to Sundar Pichai, senior vice president, Android, Chrome and Google Apps, the new operating system has been redesigned making it not only compatible with a range of smartphones in 2014 but also phones with last year's specifications. This is great news for Android app developers as the new OS opens up the market even further, by including lower to mid-range phones that don't ship with a lot of RAM. Google says the minimum RAM requirement for KitKat OS to run smoothly on mobiles is a modest 512 MB.

What to expect?

Google's mobile OS and its different versions power numerous devices. With KitKat, the company wants to unify all of its software under a common umbrella. It foresees the next billion people going mobile with a single OS – KitKat 4.4. Till now, these different iterations posed a challenge to publishers of fun, hip mobile apps who weren't able to design programs that would work on all devices. Users stuck with older versions of the OS were not able to get access to improvements or upgrades each succeeding version had to offer.

This latest Android development will surely be appreciated by millions of users in developing markets and around the world as the changes in the new OS enable it to work with limited memory capacity smartphones in the entry level price bracket. Pichai also remarked that Google is looking to take the same Android version and make it compatible with all existing and future versions (till atleast 2014) of mobile devices. The whole idea behind this new release is to prevent fragmentation of the multiple versions of the OS and bring them all together.

New revenue source for developers

The good news for Android app developers has to be the fact that Google has already released KitKat to handset makers. It means they can start building their smartphones based on the new software, with developers getting more monetization opportunities from apps that can run on both past and upcoming handsets. KitKat has quite a few improvements up its sleeve, especially the user interface, which is now richer and more intuitive. The OS anticipates what a user wants to see before being asked, like when you are near a movie theater, it displays show times.

Google went with LG again this time to design its latest smartphone. The South Korean consumer electronics company had partnered with Google last year to manufacture the Nexus 4. Back then, Google introduced their Jelly Bean 4.1 OS running on the phone, and though the device had a lot going for it, erratic supply chains prevented it from becoming a phenomenon like other flagships, namely the Samsung Galaxy S3 or S4. But that was last year, and this time around, we hope both Google and LG to get their acts together. 

Why choosing Ektron can make your site creation process easier than ever?

Have you already chosen Ektron as your CMS platform? Congratulations! You've opted for one of the most scalable, extensible web content management systems available today. As a platform for over 3800 global companies, it allows you to create, manage and deploy enterprise-scale personalized and global websites. With Ektron Development , it becomes extremely easy for the designers and developers to work in speeding time to web. It's easier to make content updates directly on the website with the help of an intuitive browser-based editor.

As per Gartner's Magic Quadrant for Web Content Management, "Ektron has used the growing popularity of .NET platforms to support online strategies. It is typically one of the top choices considered in the market by clients that have chosen this core architecture. "

Ektron has always remained one of the top web content management systems which offers business insights in conjunction with development flexibility. it offers benefits which are out of the box and helps you to control your online marketing plans and retain brand identity. Some of the benefits of using Ektron include:

1) You can manage your web contents with the help of industry-leading WYSIWYG editor.

2) You can enhance and improve Search Engine Marketing (SEM) services without HTML or 'coding.'

3) You can use Social Networking Framework in your site for people to meet and interact.

4) Ektron's enterprise search provides fast and accurate search results.

Since Ektron is a commercial CMS, used for maintaining websites, it includes a diverse array of built-in tools to streamline the process of editing and publishing web content. Few of these tools include:

1) Easy building tools such as web forms and smart forms

2) Geomapping

3) Blogs and message boards

4) Customizable web URLs

5) RSS feeds

Ektron also provides features that will help you in brand promotion and allow you to further communicate with your clients by reaching them through interactive tools such as product ratings. Some of the customer loyalty tools with which you can engage your customers are:

1) Forums

2) Technical Support

3) Knowledge Base

4) Promotional Events

You can modify and edit content from the CMS Workarea. You can also edit texts through the in-context editor from the access point with the help of Ektron OnTrek. The drag and drop PageBuilder menu enables users to drop widgets onto a page and customize them. Apart from the business user-friendly tools for drag and drop, it also provides flexible customizations through ASP.NET templates with the help of Microsoft Visual Studio and other developer tools.

Ektron's responsive email reply feature can also attract more customers for your business. You would always want your clients or community members to discuss with you about your products/services. The moment your users subscribe to your latest updates and new posts, they can choose to receive an email update from you. This will not only keep them updated about your products and services, but they can respond to the emails and keep the conversation active. The email reply feature in this CMS inserts texts automatically into a community activation notification. This helps the users to send an immediate response.

Choosing the right Web CMS is a challenging task. You need to select a platform that exactly suits your business requirements and meets your business purposes. Ektron CMS, with its scalable and flexible solutions, allows business enterprises to create and maintain websites almost effortlessly. 

3 Major Reasons Why You Should Never Ignore The Necessity of Mobile Website Development

If you take a quick look around while you are traveling, there's a good chance you will see some people are busy with their smartphones. Gone are the days when mobile phones were used just for communication. Increasing number of people are now accessing their favorite websites on their mobile devices on the go. If you have a business website and you want your potential customers to see that, you should consider mobile website development right away. Large companies and independent business owners across various industries have wonderful opportunities to promote their businesses with mobile websites. The world has understood the fact that mobilizing websites has become important for any type of company to remain competitive. The following points are strong enough to convince you why you need a mobilized website too:

Customers look for mobile websites: Based on a recent study, it has been found from the browsing habits of consumers that opening a desktop-based website on a mobile browser is deterrent for many customers. Websites that are not properly optimized for mobile browsing are difficult to read, load images slowly, and ultimately drive away customers. These websites have a higher bounce rates because people who visit these sites tend to leave as soon as they realize that the sites cannot be viewed properly from their mobile phones. This trend clearly reflects that your potential customers want your site to open properly from their smartphones.

Convenience and fast: Your customers access the web from their mobile phones from various locations like their workplaces, favorite coffee shops, restaurants, libraries and many more. Accessing the web on the go is convenient and fast. Speed is important, people do not have the patience to read a website that takes a long time to open. Websites that are optimized for mobile devices load quickly because they are made in a way that makes them compatible with mobile devices. Thanks to the sleek and slim smartphones and tablets available in markets, people can carry them easily in pockets or purses. With these devices they buy movie tickets, book restaurants, shop online, mail their friends, and do many other tasks on the go. This is another reason why you should consider mobile web development to help people reach your website easily from anywhere and anytime.

Improved page rank of your site: To stay in the competition, it is important to have a website that has a good page rank on leading searching engines like Google, Yahoo, or Bing. These search engines decide whether people will find your websites when they are looking for products or services similar to yours. According to the search engine giant, Google, webmasters should develop websites that are optimized for mobile devices. Doing this will increase the likelihood of your business website to fetch a good page rank on search engines.

 These are the 3 major benefits of optimizing your website for smartphones. Remember, mobile websites on iPhone, Android, Windows and other platforms are quickly becoming standard elements of creating a solid web presence. If you have made up your mind to optimize your business website for smartphones, the next step is to get in touch with a reputed and renowned mobile website development company that can help you without costing a fortune.

5 Points Why Successful Companies Use Ektron CMS

Ektron content management system has been chosen by more than 3,800 companies globally for the numerous benefits it offers. If you are looking for an easy way to manage the content of your business website and blog then using this CMS will help you do that easily. Ektron enables you to update the content of your website directly on the site with the help of an intuitive browser-based editor. Ektron CMS helps you deliver a great online experience to your website visitors that helps you achieve your business goals. In short, this content management system helps non-tech people to manage their websites and blogs properly. Let's take a look at some of the major benefits you will enjoy using this popular content management system:

No need to hire additional tech support personnel: With Ektron, you will be able to update your website content any time you want without the help of a tech team. Also, it will reduce inaccurate, outdated, redundant, and unauthorized contents from your web page.

Fast and easy to use: This content management system is easy to handle and users can control content layout and format with simple forms-based entry. The editor is WYSIWYG, ensuring what you see in the editor window is exactly the way your visitors see it in the Live site. Apart from that, users can launch new web pages and microsites with the help of a simple drag and drop feature of this CMS.

Help website visitors find what they need: Using this CMS will help people visiting your website to find relevant information within very little time. The search module of this CMS is powered by SOLR, Microsoft Search Server or FAST) that enables fast search and metadata-driven navigation for visitors. Providing a great online experience to your visitors will ensure customer loyalty and people will come back to your website through Web alerts, subscriptions, and RSS feeds.

Optimize your website for mobiles and tablets: Your customers are mobile. So, your website should be mobile-friendly as well. Ekron CMS will help you optimize the delivery of updated content to smartphones and tablets of your visitors or potential customers.

Improve your website's visibility on search engines: Using Ektron will improve the pagerank of your website or blog by implementing effective search engine optimization techniques. Updating your website will become a matter of few minutes as this CMS does not require any complicated coding in HTML or other computer languages.

These are some of the major benefits of ektron development for your business website or blog. Remember, people visit your website to see what you are posting on the site and how relevant and reliable they are. If you run an online retail business then your potential customers will look for discounts, special offers, product promotions on your website. Managing all these things effectively and updating your website on a regular basis with fresh and relevant content is not an easy task. That is why Ektron content management system has been chosen by reputed and renowned companies around the world.

How to Choose the Right Platform for Mobile App Development

Choosing the right platform is as important as developing the codes for your mobile applications. The market today is littered with various platforms and designing your own mobile app development platform to suit iPhone, BlackBerry, Android and Windows Mobile will be unrealistic, especially if the release date of the app is knocking at the door and you are still tweaking the kinks and glitches in the code. However, the question here is how do you choose a single platform to launch your product? Let us try and find the answer!

Do conduct market research

If you are an app developer and just looking to reach a lot of people at the one time, choose a platform that is most popular in your area. Wondering how you would go about the process? It would actually be easy to study the figures of what percentage of the population is using what platform. For example, is Android the most preferred mobile device in Australia, or is it iPhone? How many of the users are actually downloading apps from the app stores? What about their revenues resulting from downloads? However, if your mobile app development services are business-specific, you have to study your own market segment and also find out what type of mobile devices they are actually using.

What features should it have

The road map to your mobile application development will finally determine what type of features your product will have. If you are going for the most basic of features, then it can probably be optimized to ensure smooth user experience.  

Android apps development is in great demand. Presently, more and more people are buying Android phones and downloading apps from Google Play. Android apps are quite popular with the smartphone users nowadays and almost 700,000 applications available on Google Play. These figures show the growing popularity of the Android apps. According to recent studies, around 71% of smartphone users prefer Android apps when compared to other platforms, like, the iOS.

Which Platform Generates Better Revenue

To choose the right mobile app development platform, it is vital to find out which app offers more revenue and visibility. If you go by the surveys, Apple’s daily sales for apps are higher than Google’s Android. On the other hand, Android offers better visibility. Finally, it is upon you to choose the most suitable platform.

Take Account of Customer Usage

If you are racking your brain on which app you should develop first, it depends on your customers. Find out whether your customers prefer Google services, like, Google Maps, Calendar, etc. Also consider the popularity of the categories among iOS and Android users. For instance some of the reputed categories for Android users are reference and entertainment. iPad and iPhone users are mostly interested in music, fitness, media, shopping, sports, etc.

Which platform is simpler to develop

If you compare iOS and Android, the former is easier to develop as it only has four types of iPhones and iPads. Android, however, is more complex for programming as it has over 400 types of handsets.

While the comparison between iOS and Android is never-ending, as an aspiring mobile app entrepreneur you should know that both these platforms, when combined, own over 90% of the market. So consider the above factors before you choose a particular platform.  

iOS development – A Growing Phenomena

The number of mobile apps is exploding with each passing day, primarily driven by a tremendous uptick in the number of mobile devices. With this rise in the use of mobile devices, the development of mobile application, which had to be downloaded or pre-installed in mobile devices for professional or personal work, has also increased. Most companies have introduced the BYOD (bring your own device) strategy nowadays. This has furthered the growth of the mobile application industry even more.

Growth of iOS in the last few years

According to a survey in 2012, there has been a rise of 63% in the number of business houses deploying mobile apps in the last one year. As per these results, around 50% of these business units had to deploy mobile app usage owing to the industry demands. Clearly, mobile app industry has become the largest revenue source for the IT segment today.

In 2012, during the release of iPhone 5, Apple declared that there were 700,000 apps in the iTunes App Store. For a gentle reminder, both Google and Apple launched their mobile app stores in 2008. Despite having almost similar birthdays, iTunes App Store took the lead in terms of mobile app availability. It took Apple 11 months to touch the 50,000 app threshold in the iTunes App Store which Google Play had hit on April 2010, a full year and a half later than Apple.

In 2009, Apple announced the availability of 100,000 mobile apps in the iTunes App Store. Google had hit the mark in 2010, almost a year after Apple. The difference in growth rates between Google Play and iTunes App Store remained moderately steady in both 2010 and 2011, with Apple creating a milestone with 250,000 apps in the iTunes App Store in April 2010 and Google reaching it 15 months later in July 2011.

iOS 7 – A game changer in the world of mobile operating system

Today, iOS 7 is one of the most important changes for Apple's mobile operating system. During the first three hours of its release, iOS 7 had already achieved an adoption rate of more than 10%. Some of the positive changes in iOS 7 are:

1. It allows users to tuck the Newsstand app away into a folder
2. The new flattened candy coloured icons are extremely attractive
3. Altered animations for unlocking devices made things prettier plus the control panel finally lets iOS users adjust bluetooth, airplane mode and brightness.

Few of the most appreciated and lauded features of iOS which makes people prefer them over other smartphones are:

iOS apps have much more polish and development. Arguably, people choose iPhone because of the quality of the apps. To add to that, iPhone has a very simple interface. There are fewer ways to mess up with an iPhone. Additionally, a great feature which all Apple products is that they share their integration with other Apple products. Some of these examples are:

1. Find my Friends can show you where your family and friends are.
2. Find my iPhone allows you to locate your lost phone and lock it remotely.
3. Photo Stream allows you to sync pictures with other iOS devices and Mac computers.
4. iMessage enables group chats across all Apple devices and computers.

iOS development will continue to rule the mobile app industry in future

Owing to such large number of reasons, iOS development has undergone a phenomenal growth in the mobile app development industry. Owing to its great selection of apps and smooth interface, iOS mobile application development will continue to grow in the years to come.  

What iPhone App Developers Can Do To Make User Friendly Apps

iPhone, the smartphone by Apple, has made new records in the mobile industry. Besides being useful at work, these are also excellent sources of fun and entertainment. iPhones are almost like pocket laptops loaded with impressive features for users to enjoy, which make it one of the best smartphones available in the market today. iPhones are packed with numerous applications for their users which they can download from the Apple app store. These applications are developed patiently by iPhone app developers as they need to clear the stringent test of Apple Inc. before being approved for public use. 

Hence, expertise and patience are the two pre-requisites of iPhone app developers. Numerous apps have been developed for reading, surfing, gaming, news, music, etc. that are readily available on Apple app store. However, before you deal with the variety or the features of the iPhone apps, it is necessary to comprehend how this can prove fruitful for your business.

• Firstly, if you create an app especially for a business, then the basic thing that you need to keep in mind is that it should be user friendly. Customers prefer such an app where all they have to do is click on a single button rather than browsing through a bunch of links to land on a single page.

• Secondly, it is easier to attract new customers with apps that are directly linked to your website. This ensures more traffic and, in turn, in more profits.

• Thirdly, when customers are satisfied with your user friendly apps, they will always stick to your services. This aids in building long term relationships with your clients.

Since the iPhone is providing a Software Development Kit (SDK) for developing the apps, more businesses are opting for them. Besides the SDK, iPhones also provide easy uploading system for the newly created apps. These benefits help businesses greatly to earn profit. They can either upload their apps to the Apple store or distribute them independently.

However, it is vital that the iPhone app developers deliver their best so that their apps get selected by Apple. While creating an application for iPhone keep in mind that it should exploit all the features found in smartphones like touchscreen, camera, excellent user interface and others. Needless to say, the developer company should ensure that the app has a positive impact on the user. Thus, a deft iPhone app developer will be able to translate the requirement of the customers into practical solutions. For this, a developer must study the SDK thoroughly, understand the application he is about to develop and identify the loopholes in the development.

Hence, iPhone application development can be easily handled when the fundamental approach is right. To save time and money there are several companies who outsource this work. In case you are outsourcing, ensure that the company you have chosen is perfect. It will be able to deliver you an effective solution adhering to the latest trends in technology.