Why is it important to develop responsive websites?

Responsive web design is a flexible solution to multi-screen problems. Rather than building a unique mobile version, developers build a flexible design with features which offer cross browser compatibility. Responsive sites come with technologies that automatically respond to the user’s device, based on its screen size, platform and orientation.

With the constant increase in smartphone usage and the launch of Google's 'mobilegeddon', the demand for mobile responsive sites have gone up. Businesses prefer responsive web design (RWD) over separate website interfaces. Built-in responsive design for websites helps to maintain customer retention and interaction. Users enjoy the flexibility to access a responsive site from any device of their choice without complaining about distorted content or slow loading time.

Here are some pointers which highlight why you should develop a responsive website:

Boosts search engine results:

• From SEO perspective, it is important to have a viewport tag for cross-browser compatibility. And therefore, developers add the viewport tag on the responsive sites to make it even more compatible across various devices.

• For a website's accessibility, navigation is an important feature. Responsive web designs are user-friendly and they facilitate easy navigation from any device.

• Responsive websites have great page loading speed across all devices. This feature increases viewership of a website.

• According to the data published by Smart Insights in early 2016, 80% of Internet browsing are performed using smartphones. Therefore, the importance of responsive websites are ever increasing even more.

• It has been noticed that responsive mobile sites reduce bounce rate that eventually helps in SEO rankings.

• Moreover, Google recommends responsive designs for sites for better indexing and crawling. 

Cost Effective:

Instead of having different designs of your website for different devices, it is cost effective to have one design of your website for all devices. Moreover, for a responsive site, the template is designed based on screen size and not device, which means that you don't have to invest on your website design every time a smartphone is launched.

All in all, responsive designs are gaining popularity for quite a few years now. The features and benefits of a responsive web design are indeed attractive. User-friendly and cost effective, responsive sites are definitely noteworthy.

Why iOS Development Has Gained Significant Traction Amongst Business?

Mobile applications domain is increasingly becoming overcrowded in recent times with the number of innovative applications and tools available. These primarily cater to the different requirements of different businesses. To get a firm foothold in this space, it is essential for enterprises to implement highly functional mobile applications for iPhone, Windows or Android operating system to meet the exact requirements of both customers. iOS development ensures you get easy access to business-related from anywhere and any time. It also enhances profitability for businesses as it ensures higher workplace productivity. iPhone apps are reliable and provides an enhanced user experience.

Advantages of iPhone app development for business: 

User Friendly: The most popular iPhone apps are very easy to use and provides an enhanced user experience. An application that is engaging as well as simple to use goes a long way in developing better business relationships, which invariably leads to higher sales.

Attracts new customers: Attracting new customers is of utmost importance for any business, and with an interactive iPhone app, you can easily grab the attention of prospective customers irrespective of their location. A well designed iPhone app allows enterprises to promote their products and services easily to a significant audience.

Boosts revenue: Generating significant revenue is arguably the most important aspect of any business. With a quality iPhone app, you can get access to a profitable revenue stream owing to its unique capacity of effectively promoting your brand. A well designed app can help enterprises increase profits by offering innovative ways to market their current products.

Optimum customer experience: A well designed iPhone app helps enterprises communicate better with its customers, which is a major boost for any business. An iPhone app allows organizations to stay in touch with its customers round the clock and provides access to its products or services very easy, thereby enhancing the user experience considerably.

Convenience and accessibility are essential factors when developing mobile applications. Hiring iPhone app developers can go a long way in helping business owners meet the exact requirement of the consumers with respect to providing all the information and business solutions right on to their hands.