Developing
a mobile app has emerged as a compelling practice for business owners
to reach out to their existing customers as well as attract new ones.
However, mobile app development varies based on your requirement and
the platform. The ever growing popularity of smartphones have
deliberated business owners to develop user-friendly custom mobile
apps. Be it for iOS, Windows or Android, app development
is the latest trend and a feasible option for business owners to
cater their products and services to customers.
Now,
when developing a mobile app, you need to have a clear idea about the
purpose of the app, the platform where you want to publish your app
and whether you want your offer your app “free” or otherwise.
Here are a few pointers that might help you make your choice:
1.
For business promotion
- If you want to showcase your brand to bring in new customers then
hiring an experienced app developer is imperative. For developing a
promotional app, you don't need to have superlative knowledge about
an application's functionalities. All you need is the text, images
and videos that you want to incorporate in the app. Android
application development is
ideal given Android is a open-source platform. Unlike Apple whose
marketplace is comparatively stringent with respect to publishing
promotional apps, Android provides a definitive market to publish
your app with considerable ease.
2.
To generate revenue
- If money-making is your prerogative for developing a mobile
application, then developing region-specific apps is feasible. To
maximise revenue from your app, target developing small apps for a
start. This would help you gain optimum experience regarding the
development and management of an app. Adequate research about the
current trends in your business domain is a great way to reduce the
risk of failure for your app, and will help you develop an app type
that already has proven market demand.
3.
Want to build an app for iOS or
Android? - Developing an app for
both Android and iOS can cost you a significant sum. So depending on
your objective, choose a platform for publishing your app that best
suits your requirement. If generating revenue from the app is your
priority, then developing an application for iOS is recommended.
However, for promotional purpose, developing an Android app is
credible. Moreover, pricing for apps depend on the platform and
content. Typically, entertainment or game-based apps are free for
download on Android. But any niche app for a certain service requires
purchase.
Once
you have these pointers in mind and have a clear idea about what you
want from your app, consult iOS or Android app developers today to enhance your
business prospects further.
