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Tuesday 23 December 2014

Choose Ektron over others – 5 Reasons why you should opt for this CMS



Content management is important for the smooth functioning of your website and this is why you should be careful about the CMS product you choose. There are a number of things worth considering before you zero in on the right product. Out of the many options available in the market, the Ektron content management system is definitely worth considering. It not only facilitates multi-website scenarios or mobilization of other websites for various devices, but also gives you the option of component development and custom control. It can be developed to suit the client's specific requirements. Yes, when it comes to choosing a good enough content management system, then it can get a tad tricky. However, with Ektron you can rest assured that it'll help fulfill your requirements.

5 Reasons to choose Ektron content management system

Content management systems have a number of aspects involved and you should take a close look at its features. Then again there's the concern of hidden costs as well. Now, when it comes to mobilizing Ektron websites, things are quite convenient. If you're still not sure, then check out the following reasons that tell you why you should opt for it.

Its core functionality: The core functionality is one of the most important aspects of a content management system. If you're under the impression that creating, deleting and editing of pages is all that you need to do, then it's time you thought otherwise. It's extremely important that the platform gives you a simple interface and various options to organize content and Ektron provides you with the same.


Asset management: This CMS makes it easy for you to manage assets like images and files with ease. There's no need to worry about poor usability and accessibility in this case. It comes with certain essential tools, which make things quite simple. You'd actually be able to edit images and other content. You aren't limited in any way and this allows you to work with ease

Customization advantage: Inflexible content management systems can be a great hindrance. However, with Ektron this isn't the case. In fact, the way you present content should be in your hands and Ektron CMS effectively provides you with the ease of customization. You needn't impose any unreasonable constraints on the design of the website and this allows for greater creative freedom.


Multi-website support: This CMS allows you to run more than one website and that too with the aid of the same installation. This feature makes a lot of difference and without it you'd be limited. Even if you don't need to manage multiple websites at the moment, you should always keep in mind a future scenario. For instance, there might arise the need to create a separate website specifically for mobile devices. In such a scenario, this feature becomes absolutely indispensable.


Ease of search: Another crucial aspect of any website would be the search feature. It's used by more than half the users online to look for content. Hence, it's of utmost importance that the search functionality on your content management system is adequate enough. Ektron CMS equips you with that advantage.


Keep in mind the 5 reasons discussed above and you'll know which is the right CMS to get.

Tuesday 16 December 2014

How to go about Android Application Development

Are you trying to find an effective and smart way to create a strong online presence that can drive more traffic to your site, and increase your profit margin at the same time? You can increase your awareness about your brand in multiple ways, but most of them can burn a big hole in your pocket. Why not try something that is easy on your pocket, and at the same time, can increase awareness about your brand among your potential customers? You need to get a reliable Android Application Development team on board. This will help you get customized android apps that can spread awareness about your business. Here are a few pointers that you should keep in mind, when you go for android apps development.




How can you use a mobile app to create a strong brand identity?

Your aim should be to create an app that people will feel compelled to download. One of the best ways to do that is to download an app that lets you customize it to suit your express needs. Initially, you should let people download your app for free. You should let people use it free of cost, for a few days, no matter how good a response it generates. And if you follow an effective strategy, you can benefit from it monetarily, even when you do not charge money for it.


Whenever people uses your mobile app, it will strengthen your brand identity. Even the logo and tag-line of your brand will get more exposure. You can customize the app in such a manner that the users can share the link for it with their friends. You do not have to spend money on its promotion. You can get your team of Android App Developers to keep a tab on the feedback generated about your app on the social networking sites. You can even ask your team of social media marketing professionals to keep a regular check on the inflow of feedback. You need to find out whether there is any complaint about your app, and attend to it as soon as possible. At times, a simple update will take care of the grievances. Promptly attending to the complaints will help in increasing the popularity of your app.


How to ensure a better reach

In the world of app development, Android and iOS are some of the biggest platforms. You can consider opting for BlackBerry or Symbian, but that will not really help in extending the reach of the app. The popularity of both these platforms has dipped. And if you analyze the recent trends, there aren't much chances of their popularity getting revived. In sharp contrast to this, there has been a steady rise in the number of iPhone App developers. While it takes considerable time to get your app validated, the huge number of downloads, once the app is launched, makes up for it. In fact, you should use both iOS and Android platforms to explore your potential customer base optimally.


Here are a few pointers that you need to remember while planning a strategy to make more money out of your apps. 

Monday 15 December 2014

Build a website with Sitecore; developers can help to make right decisions


Having a cool website with great graphics and well written content cannot really make a difference to your business or related goals. By choosing a CMS which provides with great functionality for SEO, you can ensure that you get more relevant hits and eventually some real business. Sitecore CMS has been opted by many well-known organizations and is also one of the award content management systems. These are a few compelling reasons which explain why Sitecore developers are always in demand. Managing the basic website layout is a skill mastered by many marketers and website developers; however, the need to excel at the skill of setting up an interactive website is being felt by the leaders of the league. A static websites had been the norm for quite a while. However, now organizations and companies are turning to extensible platforms which provide with an interactive experience. Sitecore’s interface provides with enough flexibility to ensure that the task doesn’t take much time. It is like working on a CMS which is ready with solutions to every common problem which a developer may come across. Here are some reasons which further justify why Sitecore CMS is a preferred option of many business owners and site developers alike - 


  1. Flexibility and customization – Sitecore is popular for its easy to use interface. It allows business owners to make changes without much hassle. The end-user interface is simple, intuitive and powerful. Thus, making Sitecore a preferred choice of many.
  2. Great options for effortless integration – Deploying content in your organizations is easy with Sitecore. The Sitecore Data Providers allow you to connect with web service, database or any other external system.
  3. Good for SEO purposes – A website is instrumental for SEO purposes. The SEO module which Sitecore provides makes it possible for you to view the site as per the SEO perspective. This allows you to optimize the website content effectively.
  4. High class technology – By employing Sitecore’s exceptional technological abilities, you can be sure to have your website running smoothly on all browsers and on any browser-based devices. Sitecore is built completely on technologies based on Microsoft .NET 2.0. This along with other extensible application markup language (XAML) reduces the deployment time by almost 50%.
  5. Powerful framework – For next generation web solutions, you need not just a regular CMS, but rather a proper framework. With the well-integrated, process oriented set up which Sitcore provides, you can create compelling and highly sophisticated websites for the next generation!

While choosing a CMS, it is important to consider the simplicity of interface and the ability to use it without external help. Having a webpage would mean making regular updates and minor modifications. Enhancing site is inexpensive on Sitecore. By mobilizing Sitecore, you acquire more than just an extensive platform. The various features allow you to optimize your marketing requirements and thereby get better results. For .net projects, Sitecore can prove to be your best bet. You can safely rely on Sitecore for scalability, enterprise-class functionality and integration. Make a dynamic web presence by switching to Sitecore. Get in touch with an experienced professional!



Tuesday 9 December 2014

Why Should You Choose Drupal Developers for Managing your Website Content


Drupal is highly popular open source CMS (Content Management System) for both small and big businesses that help manage website contents smoothly without any help of professional developer.

Despite being written in the conventional web server scripting language, Drupal is quite complicated and deploys an innovative theme structure. Therefore, it is always beneficial for enterprises to hire professional Drupal developers and help mobilizing Drupal to better manage the website content.

Drupal has emerged as one of the most comprehensive CMS systems, and features a script that requires a certain environment or platform for it to be effective. Moreover, Drupal features endless innovative tools that help enterprises manage, create, find and re-use content. The innovative CMS helps categorize tasks, automatically create urls, create custom lists, link content with other features on the site, and create samples for content creators.




Advantages of Drupal CMS:

Functionality - Drupal features a lot of useful features like advanced menu management, polls management, graphics modification tool and users management among others that help enterprises manage website content better. These features aid considerably in creating and managing simple or advanced websites, blogs, discussion boards, social networking pages and others.

Variety of content types - As a CMS, Drupal is highly regarded for allowing enterprises to create and manage a plethora of content variants like videos, polls, user management, text, blogs, podcasts, statistics, and others.

Advanced user management – Drupal provides complete freedom to website admins to create new user accounts and establish their permission rights. It also facilitates division of users based on their specified assignments, and can give out instructions to them for managing certain parts of the website.

Graphics management – The script of Drupal CMS comes with the capabilities of editing designs, and also features pre-loaded templates and themes, which go a long way in pre defining web pages for creating both a simple and complicated page configurations.

Page content management - Drupal allows users to segregate website content based on URL addresses, paths, thus helping you to manage individual lists, which essentially helps in managing, searching and reiterate content.

Plugins - The script of Drupal consists of numerous plugins, and it also allows enterprises to create their own plugins, thanks to the fact that it is an open source platform for content management.


Support - The Drupal homepage comprise documentation, well designed discussion board, chat, mailing list, etc, which helps considerably in providing adequate information and help relating to managment and modification of the script.


These apart, Drupal comes with several other benefits including,

  • Drupal helps considerably in connecting website to other social media sites and services, by implementing aggregation, posts, and search engine optimization capabilities.

  • A website built with Drupal is compatible with smartphones and tablets, and are efficient in generating significant leads for future business. Moreover, Drupal CMS is cost effective as it comes for free and is devoid of any hidden costs, and helps businesses get further online visibility, drive traffic, and share important content to further enhance profitability.

Monday 8 December 2014

iPhone application development – How beneficial are they?

Mobile applications space is becoming overcrowded in recent times with increasing number of innovative applications and tools being introduced daily that cater to the different requirements of different businesses. To get a firm foothold in this space, it is essential for enterprises to implement highly functional mobile applications for iPhone or Android that are fit for meeting the exact requirements of both customers and employees.

Even social media has benefited immensely from these innovative mobile applications. With the recent surge in the popularity of social media like Facebook, LinkedIn, Google Plus and others, there has been considerable shift in the way of conducting business. Mobile applications that are designed specifically for social media platforms go a long way in helping enterprises address the specific requirements for modern day businesses.



So Android or iPhone application development ensures you get easy access to business-related or personal information from anywhere and any time. It also enhances profitability for businesses as it ensures higher workplace productivity. iPhone or Android apps are reliable and provides an enhanced user experience.

Convenience and accessibility are essential factors that need to be considered when developing mobile applications. An iPhone application is highly effective in this regard as it meets the exact requirement of the consumers with respect to providing all the information and business solutions right on to their hands. However, it is imperative for business to find the right iPhone app developers who is capable of promoting their products well and for the right audience.

Advantages of developing an iPhone app for businesses


Quick access: iPhone application is just the tool you need with respect to quick access to all the business related information that you need. With an iPhone app, you can easily access all the information and services even when you are travelling and that too, in quick time.

Easy to use: Next up is the simple handling of the application. The most popular iPhone apps are very easy to use and provides an enhanced user experience. An application that is engaging as well as easy goes a long way in developing better business relationships, which invariably leads to higher sales.

Helps in attracting new customers: Attracting new customers is of utmost importance for any business, and with an interactive iPhone app, you can easily attract the attention of prospective customers irrespective of their location. A well designed iPhone app allows enterprises to promote their products and services easily to a significant audience who are hooked to the latest gadgets and technologies.

Increasing revenue: Generating significant revenues is arguably the most important aspect of any business. With a quality iPhone app based on iOSdevelopment, you can get access to a profitable revenue stream owing to its unique capacity of effectively promoting your brand. A well designed app can help enterprises increase profits by offering innovative ways to market their current products or can introduce ways to generate revenue from new ones.



Enhanced customer experience: A well designed iPhone app helps enterprises communicate better with its customers, which is a major boost for any business. An iPhone app allows organizations to stay in touch with its customers round the clock and provides access to its products or services very easy, thereby enhancing the user experience considerably.