Pages

Friday 21 November 2014

Why should you switch to Ektron?

When you are trying to build a strong online presence, mapping out strategies is of considerable importance. And using the right CMS forms the core element of any organization’s digital content strategy. 

Opting for a feature-rich and easy-to-use content management system is actually the first step in formulating a winning marketing strategy. Mobilizing an efficient CMS can help companies solve issues that they might face in regular operations. It can also help them customize content for each and every website visitor, as well as provide their marketing teams with inputs that can help them assess audience behavior. When it comes to efficient CMS, Ektron tops the list. With big names in the corporate world, like Dolby and Microsoft mobilizing Ektron, and more than 38,000 companies following in their footsteps, it would be foolishness to not consider this CMS. But what is it that makes this CMS work for so many organizations?

These days, a robust website that helps create awareness about your brand is the need of the hour. You need to design and develop a website that can attract huge traffic, and can be customized to cater to the needs of individual site visitors. Mobilizing Ektron will help you do all these, and more, with unparalleled ease. Here are quite a few ways in which opting for Ektron CMS can help you.


You can access the website from any device – 

Even a few years ago, people would browse internet just from desktops and laptops. But today, technology is going mobile. There has been a rapid increase in the number of mobile device users. More and more people are using mobile devices like tablets and smartphones. This also means that more and more users are accessing the web from mobile devices. If your website takes a lot of time to load, people will not stick around. They will quickly switch to other options. You need to create websites that do not take much time to load, when accessed from mobile devices. This CMS will make the site responsive to different devices as well as different screen sizes. Mobilizing this CMS will also allow the site to be located and indexed by search engine robots much more easily.

Simplicity is another huge advantage – 

If you are not really adept at understanding programming languages, such as HTML, you might not find it very easy to update your website. It will take a lot of time, if you try updating the content in the traditional way. You can avoid all such problems with this CMS. Using this CMS does not need you to have expertise in any programming language. You can mobilize this CMS to update your site or blog easily.

What you get to see is what it actually is – 

It is great if you can update your website without any assistance. You do not need to take help from any tech support system. This helps save upon money, as well as time. Form based data submission is one of the main advantages of this CMS. Thanks to this feature, your tasks become a lot simpler. This CMS comes with an intuitive browser based editor. It is of the type, What You See Is What You Get (WYSIWYG). Any person editing the content with the help of this efficient CMS, will get to view the same thing that is visible to a person who visits the site, when it is live. This CMS also comes with a drag and drop feature. Thanks to this feature, you can add microsites and web pages to your existing website or blog.


In this age of digital media, Ektron has been creating a loud buzz, and for all the right reasons. So, are you going to make the switch?

Wednesday 19 November 2014

Why go for SiteCore Development?

If you want to spread awareness about your brand, or reach out to more and more of your customers, you need to formulate a digital marketing strategy that will help you attain your goals. Content management lies at the core of digital marketing. When it comes to digital marketing, content holds the lion’s share of importance. However, content is not about throwing together chunks of text. You need to plan the content effectively, and once you have created it, you need to keep updating it at periodic intervals. And this is what brings us to web content management systems. An efficient CMS can make this seemingly overwhelming task much easier, and help you cut down on time as well. SiteCore is one such CMS that lets you customize the content on your site, as per the specific needs of individual site visitors. Here are a few reasons why more and more developers are mobilizing SiteCore.


You can customize the presentation

SiteCore CMS allows you to customize the presentation of your site in whichever way you want. You can evaluate the needs of your target audience, and thereafter, customize the display of the website, accordingly. One of the most talked about features of SiteCore is its innovative UI. The interface helps you differentiate between the content and the presentation. You can easily customize the presentation to suit the needs of your customers.


Supports more than one version of a site

These days, most people are keen on developing more than one version of the same website. Franchisor website, affiliate website – multiple versions of a website are often needed to reach out to more and more of your customers. This CMS provides native support to various versions of a website. It also eases the process of sharing content across multiple sites. It helps in keeping the user experience more or less the same across several versions.

You can also mobilize this CMS to design and develop sites in more than one language. You can use this CMS to include translation features in your website. This CMS makes it possible to create and manage websites in several languages, without changing the meaning of the message. This, in turn, can also make your website content all the more relevant, and boost the search engine rankings. Maintaining sites in several languages can increase leads for your business.


Ease of customization

If you want to use several form elements at one time without sourcing help from programming professionals, you can resort to SiteCore. You can customize the form elements – starting from text to graphics – to design and develop a website that suits different needs. SiteCore Website Development also allows you to integrate these elements with CRP or ERP systems. The usability reports have found most of the customers to be full of praises for the ease of customization of this CMS.

If you want to design and develop websites that are robust and feature rich at the same time, you can try mobilizing this CMS. 

Monday 17 November 2014

Why opt for SiteCore Development?


If you want to create a strong brand identity, you need to plan an effective online marketing strategy that will help you reach out to more and more of your potential customers. One of the core elements of an online marketing strategy is content management. Content holds a lot of importance, when it comes to digital marketing. But planning content, creating it, and most importantly, updating it at regular intervals is quite a difficult task. What you need is a CMS that can help you have an enhanced user experience. SiteCore is one of the leading web content management systems of today, that helps you customize the content of a website in such a manner that it suits the specific needs of each and every site visitor. Following are some of the reasons why more and more web developers are mobilizing this CMS.


.
Customize the presentation
You can customize the way the content has been displayed on your website. This helps you customize the presentation, as per the requirements of the target audience. In fact, the innovative user interface of this CMS has won quite a few awards and rave reviews. The interface allows you to clearly differentiate the content from the display. You can customize the display the way you want. That way, no matter which device is used for accessing the website, the display changes accordingly.

Helps you build feature-rich and robust enterprise websites

By mobilizing SiteCore, you can build robust mobile enterprise websites that have a lot many features, at the same time. Web developers often use this CMS to serve the most demanding and picky clients. They mobilize it to manage and update your website or integrate data, or boost site security at different levels.


You can build multiple versions

Multiple websites have become somewhat of a norm these days. Franchisor websites, affiliate websites – SiteCore CMS offers native support to multiple versions of a website. You can share content across various versions quite easily by mobilizing this CMS. This helps in keeping the user experience uniform across various versions.

You can also use this CMS to create multi-lingual sites, You can mobilize SiteCore to include language translation features in your site. Thus, you can develop and design websites in any language, without changing the message. This also helps boost search engine rankings in more than one language. This can also help increase the relevance of your site. Creating and maintaining a site in multiple languages can help generate more leads for your business, no matter where you are based.


Form Elements that can be converted

If you want to bring together different form elements without depending upon the programming guy, SiteCore development is the option for you. You can customize all the form elements – both graphic and text – to ensure an enhanced user experience. The usability reports have customers praising the ease of customization.

These are some of the main reasons why more and more web developers are opting for SiteCore . Consider these, and choose your reason for mobilizing SiteCore