Enterprise mobility
has been redefining the way businesses are conducted in the age of global
digitization. Enterprises need mobility solutions to secure corporate data,
drive employee productivity and enable business innovation. Enterprise mobility
management (EMM) implements tools, technologies, processes and policies to
enable employees of an organization to access company's data from their
personal devices using cloud services. While employees can access company's data from any device and at any
time, EMM ensures absolute security of this confidential data of the
organization. To implement mobility solutions, enterprises are outsourcing the
services to digital marketing agencies. Outsourcing is cost-effective,
hassle-free and yields satisfactory results.
There are many factors that drive the growth of
enterprise mobility. Mentioned below are
the top 10 factors encouraging implementation of enterprise mobile management
solutions :-
- Portability: Enterprise mobility offers device
portability. Employees can access essential corporate information through
their own device anywhere, whether at office or outside.
- Availability: With mobility solutions, company's data
remains accessible anytime to the employees, that helps them accomplish
their job, at their own comfort.
- Security: Along with device availability and portability, mobility
solutions are essential for security purposes. Enterprise mobility offers
absolute security to confidential data of the organization that is exposed
to vicious malware attacks, cyber-threats and other potential
vulnerabilities when accessed from unauthorized devices.
- Proliferation of Smartphones: According to a report released by Smart
Insights in April 2016, 80% of browsing are performed using mobile
devices. With the ever increasing usage of mobile devices by tech savvy
employees to perform office work, companies are recognizing the importance
of adopting enterprise mobility solutions.
- Sharing: A company's sales team often needs to share their presentations
or valuable data with their customers via their mobile devices. In such a
situation, advanced features of enterprise mobility prevent the sales personals
from sharing sensitive data to their customers, thereby, enabling
controlled data sharing.
- Flexibility: With enterprise mobility, employees enjoy
flexible working hours. Mental peace is vital to deliver efficiency in
work. With flexible working hours they can maintain a balance between
their personal and profession lives. This not only improves their
productivity but also ensures better quality of work.
- Data Access: Enterprise mobility enables employees to
access the relevant data in real time to simplify work procedure.
- Customer Retention: Employees can address customer complaints
instantly with mobility solutions. This is because the employees are
mostly connected to their mobile devices, thereby, responding to their
customers, as soon as there is a query or a complaint.
- Speed: Mobility solutions help employees get quick access to contextual
information of an enterprise. Thus, enterprise mobility saves time, which
is an important factor when it comes to business operations.
- Return on Investment (ROI): Though there are certain investments
necessary to successfully implement enterprise mobility, yet the results
are overwhelming. Companies yield positive ROI through the implementation
of effective enterprise mobility services.
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