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Thursday 12 April 2018

Why a conversational chatbot is considered beneficial for business?

It’s hard to find a modern-day corporate unit who doesn’t have a web page. As doing business online is the trend of the era, the involvement of chatbots plays a vital part in it. Here in this write-up, we will talk about some of the factors which determine the fact that a conversational chatbot is indeed beneficial for modern-day business. 



24x7 Support

A conversational chatbot assures customers of 24x7x365 support and assistance. It doesn’t matter if there is no real life support executive to attend a chat session initiated by the customer's end. As the bot is smart enough to understand what the customer wants, it responses and reciprocates in the most realistic manner. Customers have the freedom to log in to the web page of a particular company and inquire about their product and services at any point of time. 

Economic

Imagine a situation where you are an owner of a company and you don’t need to hire a team of service desk executives to carry out customer support operations. You might find it unrealistic but AI chatbot development has made this possible. A chatbot can most effectively and efficiently replace a team of service desk person and automatically it saves a lot of money for the company as one need not pay for their remuneration anymore.

More Engagement

A lead can only get converted to a business when the customer gets engaged more with the company, its products, and services. No this has to be done by creating an interesting chat session which a chatbot is capable of. According to facts and figures, a high percentage of leads gets converted when they engage themselves in a chat session with the bots. 

Data Mining

While customers use the chatbots to derive information about certain product or services, the bot in return tracks the IP address of the customer and gets all relevant and required data. This would help the company in cracking the deal with that particular customer in the near future.

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