Why should you consider going the Ektron way?

Dolby, Kotak, Indigo and Microsoft – all these leading companies are mobilizing Ektron. And about 3,800 companies are following in their footsteps. So why exactly are so many companies using Ektron CMS to develop and design their websites and blogs? How can it benefit you in creating a strong presence in the digital space, or help you increase your site traffic? This article lets you know all the ways in which this CMS is beneficial for you.

With every passing day, the Internet is becoming more and more advanced, You need to update your website in such a manner that you can reach out to more and more of your target audience. Almost every enterprise, be it small or medium, is trying to create a web presence that can help them reach out to more and more potential customers. This trend has changed the way people have been using Internet. Here is how you can use Ektron to create and update blogs and websites according to the recent market trends.

How your site can be more mobile friendly: More and more users are using mobile devices like tablets and smartphones to browse Internet. If people cannot use mobile devices to access your website, or it is not properly optimized for these devices, you can lose out on a large section of your target audience base. This CMS can make your website more compatible with various kinds of mobile devices, and help customers find your websites easily on Google.

Simplifies your tasks: Not every site owner knows programming languages like HTML. It might be difficult to update your websites, if you do it in the traditional manner. It can consume more time, and also hamper your productivity. It might also need you to depend on IT developers. Using this CMS does not call for expertise in any programming language. Even if you know just the basics of computer operation, updating and managing your website will be easy with the help of this CMS.

No discrepancy between appearance and reality: Updating the site can help you save time and money. You do not need to depend on a tech support team to update the content on your website. This CMS makes your tasks easier by making use of a forms based data entry. This CMS uses an intuitive browser based editor, which is of the type What You See Is What You Get (WYSIWYG). This implies that a person updating the site will see the same thing as a person visiting the site, when it goes live. You can edit the content directly on the website. With the help of its drag and drop feature, you can use this CMS to add microsites and pages to the existing website.

There are several reasons why companies are using Ektron CMS. Mobilizing this CMS consumes less time and does not create a huge dent in your wallet. If you too want to reach out to more and more of your potential customers, and expand your business, you should consider switching to this CMS right away.